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Voices of Lane: Alex Stanley

It’s a people thing. Learn about Lane’s one-of-a-kind culture from our #1 people person: Director of Sales Alex Stanley.

What motivated you to join Lane as their Director of Sales?

I have an affinity for early-stage, Toronto-based tech companies. The opportunity to create scalable and repeatable revenue-generating processes that result in the company hitting key milestones is exhilarating. Lane ticked all of those boxes for me.

Plus, when I started really researching Lane, I realized that from a diversity standpoint it was unlike anything I’d seen in tech. At that time, the team was around 30 people strong, and there were people of colour at every level of the organization, and across every department. That was what really sealed the deal.

What do you love most about working at Lane?

I love this team through and through. Bright, passionate, fun, weird—this group has it all. The fact that we can get excited about weekly socials even when they’re remote speaks volumes. 

What’s your superpower?

I’m a connector—always have been and always will be. I genuinely enjoy getting to know people. It comes in handy in the sales world. 

You mentioned Lane has a really diverse team. How does Lane promote and maintain that diversity?

Lane promotes diversity in the most authentic way—by living it. By having diversity at all levels of the organization. 

I’ve worked at a lot of places that don’t look like Lane. I’m a first-generation Canadian (my mother was born in Jamaica and my father in Trinidad), and I’m a woman, so to be honest there aren’t a lot of people that look like me in sales leadership positions in the tech space. But Lane is a place that gets it, that celebrates diversity. And that’s a super-power in itself, because it means that there are people with different perspectives and experiences of the world sitting at the table. I think it’s an incredible strength and differentiator for us.

It goes without saying that 2020 was a painful year on a lot of levels, particularly in the states. During the height of the Black Lives Matter protests last summer, Lane’s executive team gave the entire company permission to take paid time off to join BLM marches in person, and made space for us to create a BIPOC committee—to bring people who identify as Black, Indigenous, and people of colour (and our allies) together to talk about what we can do to help BIPOC communities—both internally within the company, and externally in Toronto, New York and Denver where Lane currently operates. 

Do you have a favourite quotation?

One of the most meaningful quotations to me is the Jamaican national motto: “Out of Many, One People”—a tribute to the unity of the different cultural minorities inhabiting the nation. Jamaica is a tiny island with a complicated history of colonization—Spanish, Portuguese, and English most notably. When you fast forward to today, the island is comprised of people with roots all over the world—African, Asian, European and Indigenous—all proudly “Jamaican.” 

Unity and inclusiveness are really important to me, and I feel like Lane’s culture embodies that. We have offices in different cities, people from different parts of the world, and we, like so many others, have been working remotely for the last nine months. But in spite of all of that, we’re all “Laneykins.” I truly believe that there’s power in that.

If you could dine with three people in the world (dead or alive), who would they be?

I would dine with Nelson Mandela, Jane Austen, and Alexandria Ocasio-Cortez. 

I was fortunate enough to see Nelson Mandela speak at the Skydome in 1998, and I still get chills thinking about it. He was imprisoned for 27 years, and he came out of that to become an unstoppable uniting force and eventually the first Black president of post-apartheid South Africa. Instead of being angry and bitter about being robbed of almost 30 years of his life, he somehow mustered the strength to negotiate the end of apartheid and usher his country into a more sustainable future. 

As for Jane Austen, she is one of my favourite authors. She wrote brilliant novels in the 1800s about women who refused to conform to the sexist demands of society. She was most certainly a bad-ass.

Finally, as for AOC, in my opinion she’s emblematic of the future of politics. Unlike so many politicians, she’s walked in the shoes of her constituents, working relatable jobs and rising to Congress as a young woman of colour from modest means. She is wise beyond her years, and such a powerful, brave and effective speaker and organizer. I’m excited to see what the future has in store for her. 

If you could witness any historical event, what would you pick?

I would have loved to have been at President Obama’s inauguration on January 20, 2009, just to hear the speech and be a part of that energy in person. I watched it live on TV so I was definitely there in spirit.

What is your all-time favourite book? 

Jane Eyre, hands down. It’s a novel from the 1800s by Charlotte Brontë. It’s so beautifully written. Every time I read it I get something new out of it.

What advice would you give to someone just starting at Lane?
Don’t be afraid to bring an idea or perspective forward. At Lane, everyone is taken seriously. Everyone’s voice is heard. We park our egos at the door to promote transparency and an open flow of communication. It’s what makes this place so amazing, and it’s a crucial key to our success.

Want to join Alex and the Lane team? We’re hiring! 

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